Next Monday evening, March 15th, I'll have the pleasure of talking with friends and fellow SNCR Fellows Tom Abate of the San Francisco Chronicle and Tom Foremski of Silicon Valley Watcher about the future of media and journalism at SNCR's Meetup event at SAP in Palo Alto.
We'll discuss the findings of the recent Middleberg/SNCR Survey of Media in the Wired World and what the study results tell us about what's happening today and how journalism and media are evolving.
I always love talking to "the Toms." :-) I always learn something new from our conversations and always come away thinking about something in a new way. In fact, Tom Foremski wrote a great piece on the Middleberg/SNCR study recently, which looked at the results in a completely different way than I had analysed them for the report.
While I was focusing on the fact that nearly 70% of journalists are now using social networking tools to assist them with their reporting, Tom was shocked that more than 30% do not.
"This is extraordinary," commented Tom. "I can’t imagine not using social media and social networks, blogs, Twitter, etc. My job would be ten times more difficult. Why are so many journalists refusing to use these valuable research tools? It’s mind boggling. You’d think it was 2005. This is a luddite mentality. Do they think it will all go away? It won’t, but they will."
So, please join us for what promises to be a fun and interesting evening. You can still RSVP here: http://www.meetup.com/sncrfoundation/calendar/
Hope to see you there!